Summary:
As Product Manager at 5centsCDN—a direct competitor to BunnyCDN, Cloudflare, Fastly, and Cachefly—I led the complete redesign and launch of the V5 Dashboard over 3 years. This comprehensive project involved creating initial wireframes, coordinating 4+ departments, conducting extensive QA testing across 10+ product features, and managing cross-functional teams through agile sprints. The result: a high-performance Angular-based dashboard that improved usability scores from 3.8 to 4.5, increased user retention by 15%, and delivered 50% speed improvements with real-time analytics
The Challenge:
5centsCDN operates in one of the most competitive markets in tech—content delivery networks—competing directly with industry giants like Cloudflare, Fastly, BunnyCDN, CDN77, and Cachefly. Our existing dashboard was functional but outdated, with usability issues that frustrated users and limited our ability to showcase the platform’s powerful capabilities. Customers managing high-quality live streams, video delivery, and web acceleration needed an intuitive, high-performance interface that could handle complex CDN operations while reducing buffering and boosting engagement
.The challenge wasn’t just technical—it was strategic. We needed to transform our dashboard into a competitive advantage that would differentiate 5centsCDN in a crowded market while maintaining operational excellence across a global infrastructure.
My Role & Responsibilities:
As Product Manager, I owned the V5 Dashboard transformation from vision to execution across a 3-year timeline. My comprehensive responsibilities included:
- Product Strategy & Vision: Aligned dashboard redesign with business OKRs and competitive positioning against industry leaders
- Initial UX Design: Created foundational wireframes in Figma for the V5 Dashboard, establishing design principles and user flows
- Cross-Department Coordination: Led operational coordination across 4+ departments including design, development, QA, and infrastructure teams
- Comprehensive QA Testing: Conducted extensive testing across 10+ product features and modules
- Team Leadership: Managed cross-functional teams through weekly meetings, resource allocation, and agile sprint planning
- Stakeholder Management: Facilitated communication between design and development teams, resolving conflicts and ensuring smooth workflow
- Performance Monitoring: Tracked KPIs, user adoption metrics, and operational efficiency throughout the rollout
The Product Ecosystem:
The V5 Dashboard serves as the central control hub for 5centsCDN’s comprehensive content delivery solutions. I oversaw testing and optimization across all critical modules:
Core CDN Features:
- HTTP Pull (Web Acceleration): Content caching and delivery optimization
- HTTP Push (Cloud Storage): Direct content upload and management
- VOD Push & Pull: Video on demand delivery workflows
- Traffic Director: Intelligent traffic routing and load balancing
- SimpleDNS: DNS management and configuration
Advanced Capabilities:
- Account Settings: User management and billing operations
- Encoding: Video transcoding and format optimization
- Critical Backup: Data redundancy and disaster recovery
- Video Player & Video Manager: Complete video streaming solution
The Design & Development Process:
Phase 1: Foundation & Wireframing (Months 1-3)
I kicked off the project by creating initial wireframes that would set the design foundation for the entire V5 Dashboard. Working in Figma, I mapped out user flows, information architecture, and interface layouts for all major features. These wireframes balanced technical complexity with intuitive user experience, ensuring that both novice users and CDN experts could navigate efficiently.Once the foundational design was established, I coordinated with the Product Design Team who took over detailed visual design, component libraries, and design system creation.
Phase 2: Development & Technical Implementation (Months 4-18)
The development team built the entire dashboard using Angular and HTML, prioritizing performance and scalability. I led weekly coordination meetings where we:
- Reviewed development progress against sprint goals
- Identified technical obstacles and allocated resources to resolve them
- Prioritized feature delivery based on user impact and business value
- Ensured design fidelity while accommodating technical constraints
Throughout development, I served as the bridge between design aspirations and development realities, making critical decisions about feature scope, implementation timelines, and technical trade-offs
Phase 3: Comprehensive QA & Testing (Months 12-20)
This phase represented the most intensive period of my involvement. I personally conducted major testing across every product feature:
Testing Methodology:
- Feature-by-Feature Testing: Systematically tested HTTP Pull, HTTP Push, VOD modules, Traffic Director, SimpleDNS, Account Settings, Encoding, Critical Backup, and Video Player
- Bug Identification & Documentation: Discovered critical bugs and usability issues, documenting them thoroughly on Userback with screenshots, reproduction steps, and severity ratings
- Team Communication:Updated development and design teams via Basecamp and Workspace with detailed bug reports, ensuring quick resolution cycles
- Regression Testing:Verified bug fixes and ensured new changes didn’t introduce additional issues
- Performance Testing: Monitored dashboard load times, API response times, and real-time analytics accuracy
Phase 4: Coordination & Resource Management
Managing a 3-year project across multiple teams required disciplined coordination:
- Weekly Team Meetings: Hosted structured meetings with design, development, and stakeholder teams to understand obstacles, align priorities, and maintain momentum
- Resource Allocation:Efficiently distributed development resources across competing priorities, ensuring critical features received appropriate attention
- Conflict Resolution:Mediated between design and development teams when requirements conflicted with technical constraints, finding pragmatic solutions that satisfied both user needs and technical feasibility
- Task Management: Allocated specific tasks to team members for smoother workflow, reducing bottlenecks and improving delivery velocity
Technical Implementation:
Frontend Architecture:
- Angular Framework: Robust, scalable frontend providing smooth single-page application experience
- HTML/CSS:Clean, semantic markup ensuring cross-browser compatibility
- Real-Time Updates: WebSocket integration for live analytics and performance monitoring
- Responsive Design: Mobile-optimized interface for CDN management on the go
Product Content Strategy: I developed all product content, including feature descriptions, help documentation, tooltips, and user guides, ensuring technical accuracy while maintaining user-friendly language.
Launch Strategy & Phased Rollout:
Rather than a risky big-bang launch, I coordinated a strategic phased rollout:
- Beta Launch: Limited release to select power users for feedback and refinement
- Department-by-Department Rollout: Gradual expansion across customer segments
- User Adoption Campaigns: Coordinated onboarding materials, video tutorials, and live webinars
- Client Demonstration Operations: Streamlined demo processes that contributed to a 25% increase in conversions .
Results & Business Impact:
The V5 Dashboard transformation delivered measurable results across multiple dimensions:
User Experience Improvements:
✅ Usability score increased from 3.8 to 4.5 through iterative testing and refinement
✅ 50% speed improvement in dashboard performance with real-time analytics
✅ 15% increase in user retention through enhanced product experience
✅ 10% boost in weekly active sessions after implementing client-requested features
Operational Excellence:
✅ 20% reduction in time-to-market through Scrum methodology implementation
✅ 25% increase in demo conversions via streamlined demonstration operations
✅ 10+ client-requested features delivered based on prioritized product roadmap
✅ 90%+ client satisfaction maintained through operational coordination
Technical Achievement:
✅ 3-year complex product delivery across 4+ departments with zero critical outages
✅ Comprehensive QA across 10+ product modules ensuring production stability
✅ Scalable Angular architecture supporting global CDN infrastructure
Competitive Positioning:
The V5 Dashboard positioned 5centsCDN competitively against industry leaders:
- vs. Cloudflare: More intuitive interface with granular control over CDN configurations
- vs. BunnyCDN: Comparable features with competitive pricing models
- vs. Fastly: Enhanced video delivery capabilities with integrated encoding and player management
- vs. Cachefly & CDN77: Superior real-time analytics and performance monitoring
*Based on my experience and market research while working at 5centsCDN
Key Learnings & Challenges:
- The Power of Systematic TestingConducting comprehensive QA across every feature taught me that great products aren’t built—they’re refined. Each bug discovered and resolved improved the user experience incrementally, and systematic documentation ensured nothing fell through the cracks.
- Cross-Functional Leadership Managing 4+ departments over 2 years required balancing competing priorities, mediating conflicts, and maintaining team morale through long development cycles. I learned that successful product management is 50% strategy and 50% people management.
- Agile at Scale Implementing Scrum methodology across such a long timeline required discipline. Weekly meetings kept teams aligned, but the real challenge was maintaining agile principles while coordinating complex backend infrastructure changes that couldn’t be delivered in 2-week sprints.
- Design vs. Development Trade-offs Not every wireframe vision translated perfectly to Angular implementation. Learning when to push for design fidelity versus when to accept technical constraints was crucial. The best solutions came from collaborative problem-solving rather than top-down mandates.
- User-Centric Iteration The jump from 3.8 to 4.5 usability score didn’t happen overnight—it required continuous testing, user feedback incorporation, and willingness to iterate even late in the development cycle.
Category:
Product Management | SaaS Dashboard | CDN Technology | B2B Platform
Time to Complete:
3 Years (June 2022 – August 2025)
Skills Learned:
- Long-Term Product Leadership:Managed complex 2-year product transformation across multiple departments while maintaining strategic vision and team alignment
- Comprehensive QA Methodology:Mastered systematic testing across 10+ technical modules, bug documentation, and cross-team communication for issue resolution
- Cross-Department Coordination: Led 4+ departments through weekly meetings, resource allocation, and conflict resolution for seamless product delivery
- Competitive Product Strategy:Positioned product features against industry giants (Cloudflare, BunnyCDN, Fastly) in a highly competitive CDN market
Tools Used:
Design & Wireframing:
- Figma (Initial wireframe creation and design foundation)
- Miro (User flow mapping and team collaboration)
Development Stack:
- Angular (Frontend framework)
- HTML/CSS (Markup and styling)
- WHMCS (Backend CRM)
- WebSocket (Real-time data integration)
- REST APIs (Backend communication)
Project Management & Coordination:
- Basecamp (Team updates and project coordination)
- Workspace (Cross-functional collaboration)
- Basecamp (Sprint planning and task tracking)
- Basecamp & Userback (Workflow management)
QA & Bug Tracking:
- Userback (Bug reporting and visual feedback)
- Testing Protocols (Manual QA across all modules)
Analytics & Monitoring:
- GA4 (User behavior tracking)
- PostHog (Product analytics)
- MS Clarity (Session recordings)
- Custom Performance Dashboards
Live Project:
🔗 Dashboard: https://www.5centscdn.net/dashboard
🔗 Website: https://www.5centscdn.net
📊 Company Info:Market-competitive CDN with multiple packages for Live Streaming, Web Acceleration, DNS, and Video Delivery